---
title: Insights | ROAS Expert | Rishabh Gupta (2)
description: Founder of ROAS Expert. Rishabh has spent 10 years building and growing ecommerce, marketplace and fintech products for teams in the US, Europe, Africa and the Middle East. (2)
image: https://roasexpert.com/hubfs/roas-expert-visuals/roas-expert-sharing-1200x630.png
---

[Skip to content](https://roasexpert.com/blog/author/rishabh-gupta/page/2#main-content)

[![ROAS Expert Horizontal Logo](https://roasexpert.com/hs-fs/hubfs/image.png?width=164&height=48&name=image.png)](https://roasexpert.com/)

- Services
  
  Show submenu for Services 
  
    - [Growth Marketing](https://roasexpert.com/growth-marketing)
    - [Agentic SEO](https://roasexpert.com/agentic-seo)
    - [Product Consulting](https://roasexpert.com/product-consulting)
    - [Web Development](https://roasexpert.com/web-development)
- Who we help
  
  Show submenu for Who we help 
  
    - [DTC and ecommerce](https://roasexpert.com/dtc-ecommerce)
    - [SaaS](https://roasexpert.com/saas)
    - [AI startups](https://roasexpert.com/ai-startups)
- [Free SEO audit](https://tools.roasexpert.com/?utm_source=roasexpert&utm_medium=nav)
- [Pricing](https://roasexpert.com/pricing)
- [About](https://roasexpert.com/about)
- [Insights](https://roasexpert.com/blog)

Open main navigation

Close main navigation

- Services
  
  Show submenu for Services 
  
    - [Growth Marketing](https://roasexpert.com/growth-marketing)
    - [Agentic SEO](https://roasexpert.com/agentic-seo)
    - [Product Consulting](https://roasexpert.com/product-consulting)
    - [Web Development](https://roasexpert.com/web-development)
- Who we help
  
  Show submenu for Who we help 
  
    - [DTC and ecommerce](https://roasexpert.com/dtc-ecommerce)
    - [SaaS](https://roasexpert.com/saas)
    - [AI startups](https://roasexpert.com/ai-startups)
- [Free SEO audit](https://tools.roasexpert.com/?utm_source=roasexpert&utm_medium=nav)
- [Pricing](https://roasexpert.com/pricing)
- [About](https://roasexpert.com/about)
- [Insights](https://roasexpert.com/blog)
- [Book a call](https://roasexpert.com/contact)

[Book a call](https://roasexpert.com/contact)

# Insights

Notes on paid growth, agentic SEO and product for DTC brands, SaaS and AI startups.

By service: [Growth Marketing](https://roasexpert.com/blog/tag/growth-marketing) · [Agentic SEO](https://roasexpert.com/blog/tag/agentic-seo) · [Product Consulting](https://roasexpert.com/blog/tag/product-consulting) · [Web Development](https://roasexpert.com/blog/tag/web-development)

[![Cover image for the post: Pricing an AI product: seats, usage or outcomes](https://roasexpert.com/hubfs/roas-expert-visuals/cover-pricing-an-ai-product.png)](https://roasexpert.com/blog/pricing-an-ai-product)

## [Pricing an AI product: seats, usage or outcomes](https://roasexpert.com/blog/pricing-an-ai-product)

![Picture of Rishabh Gupta](https://roasexpert.com/hs-fs/hubfs/IMG_1011.jpeg?width=50&name=IMG_1011.jpeg) [Rishabh Gupta](https://roasexpert.com/blog/author/rishabh-gupta)

For most AI products, the right answer is a hybrid: a seat or platform fee that includes a set amoun...

[Read more](https://roasexpert.com/blog/pricing-an-ai-product)

[![Cover image for the post: Agentic SEO for Magento and Adobe Commerce: what's shipped, what isn't](https://roasexpert.com/hubfs/roas-expert-visuals/cover-agentic-seo-for-magento-and-adobe-commerce.png)](https://roasexpert.com/blog/agentic-seo-for-magento-and-adobe-commerce)

## [Agentic SEO for Magento and Adobe Commerce: what’s shipped, what isn’t](https://roasexpert.com/blog/agentic-seo-for-magento-and-adobe-commerce)

![Picture of Rishabh Gupta](https://roasexpert.com/hs-fs/hubfs/IMG_1011.jpeg?width=50&name=IMG_1011.jpeg) [Rishabh Gupta](https://roasexpert.com/blog/author/rishabh-gupta)

As of 4 October 2026, Adobe has shipped tools that measure and improve how AI assistants read an Ado...

[Read more](https://roasexpert.com/blog/agentic-seo-for-magento-and-adobe-commerce)

[![Cover image for the post: Landing pages for paid traffic: a CRO checklist](https://roasexpert.com/hubfs/roas-expert-visuals/cover-landing-pages-for-paid-traffic.png)](https://roasexpert.com/blog/landing-pages-for-paid-traffic)

## [Landing pages for paid traffic: a CRO checklist](https://roasexpert.com/blog/landing-pages-for-paid-traffic)

![Picture of Rishabh Gupta](https://roasexpert.com/hs-fs/hubfs/IMG_1011.jpeg?width=50&name=IMG_1011.jpeg) [Rishabh Gupta](https://roasexpert.com/blog/author/rishabh-gupta)

A landing page that gets paid traffic has one job: keep the promise the ad made and make the next st...

[Read more](https://roasexpert.com/blog/landing-pages-for-paid-traffic)

[![Cover image for the post: How to choose a growth partner: the questions to ask before you sign](https://roasexpert.com/hubfs/roas-expert-visuals/cover-how-to-choose-a-growth-partner.png)](https://roasexpert.com/blog/how-to-choose-a-growth-partner)

## [How to choose a growth partner: the questions to ask before you sign](https://roasexpert.com/blog/how-to-choose-a-growth-partner)

![Picture of Rishabh Gupta](https://roasexpert.com/hs-fs/hubfs/IMG_1011.jpeg?width=50&name=IMG_1011.jpeg) [Rishabh Gupta](https://roasexpert.com/blog/author/rishabh-gupta)

Choose the partner whose work you can check. Decide first whether you need strategy, execution or bo...

[Read more](https://roasexpert.com/blog/how-to-choose-a-growth-partner)

### Get new posts by email

## Tell us what you’re working on

Book a 30-minute call with Rishabh. Audits start at $1,000.

[Book a 30-minute call](https://roasexpert.com/contact)

[![ROAS Expert Logo](https://roasexpert.com/hubfs/image%20(1).svg "ROAS Expert Logo")](https://roasexpert.com/)

ROAS Expert is a small senior growth team for DTC brands, SaaS and AI startups.

[rishabh@roasexpert.com](mailto:rishabh@roasexpert.com)

- [Pricing](https://roasexpert.com/pricing)
- [About](https://roasexpert.com/about)
- [Insights](https://roasexpert.com/blog)
- [Free SEO audit](https://tools.roasexpert.com/?utm_source=roasexpert&utm_medium=footer)
- [Contact](https://roasexpert.com/contact)
- [Privacy](https://roasexpert.com/legal)
- [Terms](https://roasexpert.com/terms)

---

[Follow us on LinkedIn](https://www.linkedin.com/company/roas-expert/) [Follow us on Instagram](https://instagram.com/roasexperts) [Follow us on Twitter](https://x.com/roasexpert)

© 2026 ROAS Expert, a brand of Westside Techno Consultants, Bilaspur, Chhattisgarh, India.  
Working with brands in the US, UK, EU and the Gulf.  
ROAS Expert is a registered Shopify Partner.

[Contact Us](https://roasexpert.com/contact)

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://roasexpert.com/#org",
  "@type" : "Organization",
  "description" : "Growth team for DTC brands, SaaS and AI startups: growth marketing, agentic SEO, product consulting and web development.",
  "email" : "rishabh@roasexpert.com",
  "founder" : {
    "@id" : "https://roasexpert.com/#rishabh"
  },
  "logo" : "https://roasexpert.com/hubfs/image.png",
  "name" : "ROAS Expert",
  "sameAs" : [ "https://www.linkedin.com/company/roas-expert/", "https://www.crunchbase.com/organization/roas-expert", "https://wellfound.com/company/roas-expert", "https://www.upwork.com/agencies/1631604300620173312/", "https://x.com/roasexpert", "https://www.instagram.com/roasexperts/" ],
  "url" : "https://roasexpert.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://roasexpert.com/#website",
  "@type" : "WebSite",
  "alternateName" : "ROAS Experts",
  "name" : "ROAS Expert",
  "publisher" : {
    "@id" : "https://roasexpert.com/#org"
  },
  "url" : "https://roasexpert.com/"
}
```

```json
{
  "@context" : "https://schema.org",
  "@id" : "https://roasexpert.com/#rishabh",
  "@type" : "Person",
  "jobTitle" : "Founder",
  "name" : "Rishabh Gupta",
  "sameAs" : [ "https://www.linkedin.com/in/rishabh16/", "https://www.crunchbase.com/person/rishabh-gupta-fa2e", "https://adplist.org/mentors/rishabh-gupta", "https://mentorcruise.com/mentor/rishabhgupta/", "https://contra.com/rishabhg", "https://www.upwork.com/freelancers/~01f80e0179ab49fa4d", "https://clarity.fm/rishabh16", "https://topmate.io/rishabhg" ],
  "worksFor" : {
    "@id" : "https://roasexpert.com/#org"
  }
}
```